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Give a Hoot, Walk for Babies

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When I was expecting last year, one of the plans I had made was to paint my nursery with Owls. When I reached my 8th week in my pregnancy, my doctor did a sonogram to find a heartbeat--there was none. I had lost my baby. Since then, I guess, owls kinda have a special place in my heart, so I thought it was appropriate that I incorporate them into my t-shirt design for this year's March of Dimes Walk for babies.

Our team @ Old Navy participates in the MoD every year and we have unique team t-shirts each year as well. Last year, I designed and silk screened our team t-shirts and I consider it an honor to do the same for 2012's walk. Last year's t-shirt is here. This year's design definitely had a more personal passion behind it.

All of the type was hand-lettered then hand-traced in Adobe Illustrator CS3. I would love some suggestions on the type, I feel that it needs better flow and "walk" is a bit chunky. The owls were illustrated with pen, then tablet, then traced in Illustrator. I liked the idea of an offset white behind the orange line art. That combined with the type gives it a sort of vintage vibe IMO.

Anyway, I'm very excited about this year's walk!!!

I'm going to show the design to my team next week. I have the flat illustrator file in case I need to make changes, of course, and I welcome any suggestions.
Image size
2550x2484px 2.14 MB
© 2012 - 2024 pootwo
Comments6
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The-12th-Doctor86's avatar
There is just something so artistic about how you made this, it reminds me of a style I have seen somewhere before but I cannot recall the name of it at this time.